The Executive Committee at Rosen Shingle Creek is dedicated to a high standard of quality and impeccable service. Our goal is to provide superior guest satisfaction and build long-term relationships with clients.
Contact us today at 1-866-996-9939.
Harris Rosen – President & COO
Our Company is Born…
“Understand that back then  the Middle East had essentially shut off the United States in terms of oil supply. The vast majority of hotels in Orlando were bankrupt or closed, and here I was buying a hotel in the midst of this chaos, and getting guests to stay at the hotel was very difficult.
I remember I used to stand right at the entrance ramp to the hotel and literally pray that somebody would turn in and come on to our property. Just try to draw them in with my mental powers that I might have possessed. It was very difficult to do that, and so very early on after I had acquired the property for a week, I knew that standing there begging for business was not the appropriate thing to do. So I packed a little bag, got out on I-4 and said that I was going to hitch hike to New England where I knew there were dozens and dozens of motor coach operators who came to Orlando. And so we got a ride almost all the way up to New England, kept hitch-hiking until finally we got to meet with motor coach companies. I would strike a deal with the president or the chief operating officer of the company. I would ask what rate do they want to stay with us. They would say $8 or $9 or $7; I would write the rate down, the name of the company on my business card or a cocktail napkin, sign my name and that was the contract. And I probably signed 11 or 12 contracts that way. Some of these guys were so kind—they felt so sorry for me—that they would actually drive me to my next appointment in their buses.
So I didn’t hitch-hike much around New England because I had all of these wonderful Motor Coach guys who were getting these terrific rates at my hotel, and they were really very generous and gracious in showing me around New England in these Motor Coaches. When I finished, what was probably around 5 days, I literally had enough business to sustain us for that first year. I did not hitchhike back—I flew back—so excited and thrilled that I had accomplished my mission. And the truth is that many of those New England Motor Coach operators remain today as our clients. And of course they have expanded tremendously, from 1 or 2 buses to Orlando—some are now up to 20 or 30 buses to Orlando.
It was one of those quirks of faith that led me to do what I did. Clearly a ridiculous attempt to market the hotel, but at that moment the only opportunity I thought that presented itself for me to get off my chair, go to where the business was, and try to convince people to use our hotel. And it worked very well.”
Leslie Menichini – VP of Sales and Marketing Convention Hotels
Building on a dream and watching it turn into a reality is something Menichini likes best about her job, and as the leader of the hotel’s pre-opening sales and marketing team, she certainly helped to do just that at Shingle Creek.
Menichini joined the Rosen Hotels & Resorts team in May 2001 to build and lead the pre-opening team for Rosen Shingle Creek, where she was responsible for pre-marketing and sales for the 1,500 room hotel. In addition to opening the hotel in Sept. 2006, Menichini was charged with creating synergistic sales opportunities partnering with directors of sales and marketing including Todd Frappier, Rosen Centre and Victoria Hall, Rosen Plaza.
The hotel’s successful opening led owner Harris Rosen to expand Menichini’s role to include Vice President, Rosen Hotels & Resorts, Convention Properties, in addition to her Rosen Shingle Creek sales and marketing duties. In her new role, Leslie oversees the centralization and synergy efforts of sales and marketing, staff development and revenue management of the Rosen Centre, Rosen Plaza and Rosen Shingle Creek.
From Orlando to Las Vegas, Leslie Anne Menichini has worked in some of the best places that this country’s entertainment capitals have to offer.
In Las Vegas, she was Director of Sales for Bally’s/Paris Las Vegas and also was instrumental in the opening of Paris Las Vegas. Menichini worked as the corporate liaison for Park Place Entertainment’s corporate sales office, concentrating on efforts to synergize the five Las Vegas hotels. Menichini’s Orlando travels have taken her to the Walt Disney World Swan and Dolphin Hotel, where she was Assistant Director of Sales. To complete her well-rounded experience, the Madison, WI. native held the position and was the pre and post opening Director of Sales at the Westin Mission Hills Resort in Rancho Mirage, CA.
With such a professional burden to carry it’s probably no wonder that if Menichini could be any animal, it would be an elephant. One reason is that she wants to be big enough to support and carry the load for her family and friends. The other reason is that she wants to remember everything she experiences in life. Menichini is very passionate about family and friends and enjoys being the mother of two nice young men and the wife of a terrific Italian.
Dan Giordano – General Manager
As General Manager, Dan’s goal is to make Rosen Shingle Creek one of the premier resort destinations in the country.
He is honored to be part of the pre-opening team at Rosen Shingle Creek. Dan whole heartedly believes in the spirit of Rosen, which places an emphasis on associate morale, satisfaction and fair treatment. He believes that hiring good leadership translates to well respected associates who then provide great guest service.
Dan has an impressive background in the hospitality industry. After graduating from the Rochester Institute of Technology for Hotel and Restaurant Management, he held a variety of Food and Beverage management positions including the Grand Hyatt New York in Manhattan and the New York Marriott Marquis. In March 1990, Dan was Director of Catering Sales and part of the pre-opening team for the Walt Disney World Dolphin Hotel. In July of 1995, Dan joined Rosen Centre Hotel as the Director of Conference Management and later became the General Manager.
When he’s not working, Dan enjoys spending time with his wife, Trish, and their very active sons, Chris and Michael.
Fernando Ching – Resident Manager
Fernando Ching continues as a leader within Rosen Hotels and Resorts, as Shingle Creek’s Resident Manager. In this role, Fernando oversees and supports both Rooms Division and Food & Beverage operations.
Fernando has been a part of our organization since April 2006, when he was hired as the Director of Housekeeping as part of the pre-opening team at Shingle Creek. He is a graduate of UNC-Charlotte, and has enjoyed many successes, as well as worked for many fine properties during his 19 years of progression in the hospitality industry. Fernando attributes his time with Loews Hotels’ Hard Rock Hotel and Royal Pacific Resort, and Disney’s Polynesian Resort and Dixie Landings as vital experience that has gotten him to where he is today.
To relax, Fernando enjoys friends, music, movies, or simply spending time with the loves of his life: his wife Maria, and their daughters Emile and Mila.
Gary Bitz – Director of Conference Management
As Director of Conference Management, Gary oversees catering, convention services, banquet services and all convention package room operations for Rosen Shingle Creek.
Gary has spent his entire career in the hotel conference and catering business working for leading chains like Loews, Hyatt and Marriott and brings first-rate experience to Rosen Shingle Creek. He has also led the conference and catering business for the highly respected Wigwam Resort, a Mobil 5-Star resort in Litchfield Park, Arizona.
Gary has strong ties to the Orlando area and is excited about bringing business to the vacation and golfing mecca that Shingle Creek is rapidly becoming.
Jorge Oliveira – Executive Chef
Chef Jorge knew at the age of 15 that he wanted to pursue a fun and rewarding career in the Culinary Arts. After graduating from high school, Jorge decided to take his cooking skills to the next level and enrolled in the Culinary Program at Johnson & Wales in Rhode Island. At that point, he decided to focus on French Classical and Northern Italian Cuisine.
Following graduation, Chef Jorge shifted gears and became the Sous Chef for Hilton in one of their largest convention hotels in Dallas. During that time, he attended Hilton’s Management Program and trained under a Master Chef. Jorge has also worked in some of the finest hotel restaurants in Las Vegas, Atlantic City and Chicago.
Chef Jorge started working for Rosen Hotels & Resorts 11 years ago and was a key member of the pre-opening team at the Rosen Centre Hotel. Chef Jorge Oliveira is now the Executive Chef of Rosen Shingle Creek’s exquisite restaurants.
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